Marketing land-based salmon from Iceland

Thuesday th 8th of October in Silfurberg A at 15:45

Ómar Grétarsson, CMO First Water

There are currently a handful of ambitious Icelandic land-based salmon farming projects, in various phases of development, planning impressive production volumes in the coming years. But the global land-based sector is also on the rise, making this potentially a major growing field in salmon farming for the foreseeable future. It’s therefore essential to consider how to put the Icelandic origin on the world map.